UNIQLO, the Japanese global apparel retailer, launches its second limited edition collection with the Finnish design house Marimekko. The first collection designed jointly by the two companies was a sensation when introduced in spring last year. This time, it’s the 2019 Fall/Winter collection that celebrates Finnish winter traditions and augments women’s offerings for the first time with items for girls and babies.
Here’s a look at the collection. You will love the colorful and bold prints!
Marimekko’s mission is to empower people to be happy and to bring joy to everyday life through bold prints and colors. LifeWear is the UNIQLO commitment to creating high quality clothing that is functional and affordable, to suit everyone’s daily lifestyles.
The limited edition collection brings together the complementary approaches of the two companies. The collection fuses iconic elements from both brands bringing to life Finnish winter traditions of families enjoying the outdoors in the snowy forests under the magical northern lights, and gathering around the fireplace to warm up in the cozy atmosphere of their winter cabins.